Welcome to 2025—the year smart pet supplies are no longer just a trend, but a must-have for every forward-thinking pet brand. As more pet owners embrace technology to care for their furry companions, the demand for innovative, connected, and intelligent pet products is soaring.
If you’re in the pet business—whether you’re a brand owner, wholesaler, or an entrepreneur looking to launch your own line—you know how fast this industry moves. Staying ahead means more than just keeping up with the latest gadgets. It’s about understanding what your customers want next, and knowing how to deliver it before your competitors do.
That’s where this guide comes in.
Here’s what you’ll discover:
- What smart pet supplies really are, and why they matter more than ever.
- Which product categories are leading the market in 2025.
- The latest technology trends that are reshaping pet care.
- How to find the right OEM/ODM partner to bring your ideas to life.
Whether you’re planning to expand your product line or just getting started, you’re in the right place.
Thinking about launching your own pet brand? Start with these 6 easy steps to turn your idea into reality this year.
What Exactly Are Smart Pet Supplies
Let’s face it—pet care in 2025 isn’t what it used to be. Today’s pet owners want more than just bowls and leashes. They want smart solutions that save time, improve their pets’ health, and fit seamlessly into their tech-savvy lives.

So, what are smart pet supplies?
Smart pet supplies are technology-driven products designed to make caring for pets simpler, more efficient, and yes—smarter. These aren’t just cool gadgets; they’re practical tools that solve real problems for pet owners.
Think of:
- Automatic pet feeders that let you schedule meals from your phone.
- WiFi-connected water fountains that remind you when it’s time to refill or change the filter.
- Smart cat litter boxes that handle the dirty work for you.
- Health monitors and GPS trackers that keep tabs on your pet’s activity, location, and even weight.
These smart pet supplies combine automation, connectivity, and data to offer pet owners something they value more than anything: peace of mind.
Why Are Smart Pet Supplies So Popular in 2025?
The rise of smart pet supplies isn’t a coincidence—it’s the result of a few powerful trends shaping the global pet industry:
Convenience at Your Fingertips: Automation saves time. Busy pet owners love products that handle feeding, cleaning, and monitoring without constant supervision.
Peace of Mind, Anywhere: Mobile apps let owners check in on their pets, receive alerts, and make adjustments in real time—even from the office or on vacation.
Health Comes First: With built-in data tracking, owners can spot unusual behaviors or health concerns early, ensuring pets stay happy and healthy.
Smart Home Integration: Today’s smart pet supplies sync effortlessly with smart home systems like Alexa, Google Home, or Apple HomeKit, offering a seamless experience.

Market Insights You Can’t Ignore
The smart pet supplies market is experiencing significant growth:
The global market for smart pet supplies was valued at approximately $4.96 billion in 2024 and is projected to reach $17.33 billion by 2031, growing at a CAGR of 19.9% during the forecast period. (Valuates reports)
In the United States, the pet wearable market alone was estimated at $885.8 million in 2023 and is expected to grow at a CAGR of 12.9% from 2024 to 2030. (Grand Viewre Search)
A survey by the American Pet Products Association (APPA) found that 51% of pet owners are willing to pay more for ethically sourced and eco-friendly pet products.
What This Means for You
If you’re a pet brand, wholesaler, or entrepreneur, this is your moment. The demand is here, and it’s growing fast. Smart pet supplies aren’t just a trend—they’re the future of pet care. And your customers are ready for it.

Top 5 Smart Pet Supplies to Watch in 2025
The world of smart pet care is booming, and if you’re looking to stay competitive in 2025, it’s essential to know which product categories are leading the pack.
These aren’t just “nice-to-haves”—they’re exactly what today’s tech-savvy pet parents are searching for. Let’s take a closer look at the top 5 smart pet supplies reshaping the market and creating huge opportunities for pet brands like yours.
# 1 – Smart Pet Feeders – Feeding Made Effortless
Imagine giving pet owners the power to feed their pets from anywhere in the world—whether they’re stuck at the office or enjoying a weekend getaway. Smart pet feeders make this possible, and more.

Key Features:
- App Control: Schedule meals via WiFi (2.4GHz/5GHz) with a few taps on a smartphone.
- Portion Control: Prevent overfeeding with precise serving settings.
- Voice Interaction: Record custom messages or talk to pets in real-time.
- HD Cameras: Let owners check in visually and even snap a selfie with their pet.
Compare popular options: Petkit vs. Catit: Top Smart Pet Feeders
B2B Tip: Thinking of adding smart feeders to your product range? Check out Everything About Automatic Cat Feeders – A B2B Buyer’s Guide for detailed insights on what buyers expect.
# 2 – Automatic Pet Water Fountains – Always Fresh, Always Flowing
Hydration is key to pet health, and smart fountains are here to help. These products ensure pets have constant access to clean, flowing water—while giving owners peace of mind.

Key Features:
- Multi-Layer Filtration: Removes impurities for healthier drinking water.
- Water Level Alerts: Notifications when it’s time to refill.
- Motion Sensors: Water flows when pets approach, conserving power and water.
Discover more: Wopet vs. Petlibro: Best Automatic Pet Water Fountains
Want to bring the best to your product line? Dive into Automatic Cat Water Fountain: The Ultimate B2B Buying Guide for everything you need to know.
# 3 – Self-Cleaning Cat Litter Boxes – The Future of Hassle-Free Hygiene
Cleaning the litter box has never been a favorite chore—but now, it doesn’t have to be a chore at all. Self-cleaning litter boxes are a game-changer, offering cats a clean space, and owners, more freedom.

Key Features:
- Automated Cleaning Cycles: Waste is sorted and contained after every use.
- Odor Control: Built-in filters or UV sterilization for a fresher home.
- Multi-Cat Detection: Recognizes different cats and tracks usage.
- App Alerts: Real-time notifications when maintenance is needed.
Best in class: Litter-Robot 4 vs. PetSafe ScoopFree:Best Automatic Litter Boxes in 2025
Need help picking the right product to offer? Start with Choosing the Right Automatic Cat Litter Box: A B2B Buyer’s Guide to understand what features matter most.
# 4 – Pet Health Monitors & GPS Trackers – Smart Care, Everywhere
Health and safety go hand in hand. With health monitors and GPS trackers, pet owners can stay informed about their pets’ well-being no matter where they are.

Key Features:
- GPS Tracking: Real-time location updates to prevent lost pets.
- Activity Monitoring: Track exercise, sleep patterns, and behavior.
- Vital Signs: Some advanced devices even monitor weight and heart rate.
Top devices: Tractive vs. Fi: Best GPS Trackers for Pets
# 5 – Smart Pet Cameras & Toys – Stay Connected, Keep Them Engaged
Whether it’s keeping an eye on a mischievous pup or entertaining a curious cat, smart cameras and interactive toys let pet owners stay connected and engaged, even from afar.

Key Features:
- Interactive Cameras: Two-way audio, HD video, and treat dispensers for bonding from a distance.
- Remote Play: Control toys or lasers via app for fun at any time.
- Motion Activation: Toys that respond to pets’ movements for self-play.
Which one suits you? Furbo vs. Petcube: Smart Pet Cameras
Why These Categories Matter to Your Business
These product categories aren’t just trending—they represent real growth opportunities for brands ready to embrace smart pet care. Whether you’re considering adding one of these products to your lineup or developing a custom solution, now is the perfect time to tap into what pet owners want most.
Pro Tip: Many brands are now bundling smart feeders with cameras or offering health monitors with GPS in one sleek device. Innovation and integration are key differentiators in 2025.
These five categories are just the beginning. Want to see which specific smart pet products are making waves this year? Check out our curated list of the Top 8 Hottest Smart Pet Products of 2025 for more in-depth insights and inspiration.
Key Tech Trends Driving Smart Pet Supplies in 2025
The world of smart pet care is evolving at lightning speed, and it’s technology that’s leading the way. If you want to stay competitive, it’s not just about what products you offer—it’s about how they leverage the latest tech to deliver real value to today’s pet owners.
Here are the top tech trends that are not just shaping 2025—they’re shaping the future of pet care.
AI-Powered Personalization – Smarter, More Intuitive Pet Care
Artificial Intelligence isn’t just for smartphones anymore. In 2025, AI is helping pet supplies learn and adapt to individual pets’ habits.
- Feeding routines adjust based on activity levels.
- Toys respond dynamically to a pet’s energy.
- Data-driven insights recommend health tips and care suggestions.
Imagine a feeder that knows when your customer’s cat tends to get hungry—or a toy that automatically plays when the dog seems bored. That’s AI at work.
Multi-Pet Recognition – Tailored Care for Every Pet in the Home
Gone are the days of one-size-fits-all. Many households have more than one pet, and smart devices now come equipped with multi-pet detection features.
Products can recognize individual pets via weight sensors, RFID tags, or facial recognition.
- Each pet’s feeding, play, or litter box usage is tracked separately.
- Owners receive personalized alerts and data for each animal.
- This means better care for every pet—and more value for multi-pet families.

Advanced Connectivity – Seamless, Real-Time Control
Modern pet owners want to stay connected. The best smart pet supplies of 2025 support advanced connectivity options that make it easier than ever to manage pet care from anywhere.
- 5GHz WiFi ensures faster, more reliable connections.
- Bluetooth integration for quick setup and offline control.
- App ecosystems that allow users to manage multiple devices from a single platform.
Bonus? Many products now integrate with smart home systems—so a simple voice command can feed the dog.
Eco-Friendly Innovation – Good for Pets, Better for the Planet
Sustainability isn’t a trend—it’s a movement. Pet owners are increasingly looking for eco-conscious brands, and technology is stepping up to deliver.
- Products made with biodegradable or recycled materials.
- Energy-saving modes that reduce power consumption.
- Refillable or reusable components to cut down on waste.
Smart pet supplies that are planet-friendly are not only better for the environment—they’re a powerful selling point for today’s values-driven consumers.
Health Data Integration – Proactive, Informed Pet Wellness
Pet care is becoming more data-driven, and health monitoring is at the heart of this shift.
- Smart collars, feeders, and litter boxes now track vital signs, weight, activity levels, and more.
- Data can sync with veterinary apps, allowing vets to access real-time information.
- Owners get early alerts about unusual behaviors or health concerns.
This tech isn’t just convenient—it helps prevent problems before they start, giving pet owners true peace of mind.
Want to dive deeper into where smart pet care is headed? Don’t miss our full breakdown of the Top Pet Product Trends in 2025 to stay ahead of the curve.
Petrust®️’s Featured Smart Pet Supplies
At Petrust®️, we specialize in developing innovative smart pet supplies tailored for global brands. Our commitment is to combine advanced technology with user-friendly designs to enhance the lives of pets and their owners. Here are some of our standout products:
Petrust®️ PF05 Smart Feeder

The PF05 Smart Feeder is designed to provide pet owners with convenience and peace of mind. Its features include:
- App Control: Schedule and monitor feeding times remotely via a user-friendly app.
- Portion Control: Ensure pets receive the right amount of food every time.
- Voice Interaction: Record personalized messages to call pets during mealtime.
- HD Camera: Keep an eye on pets and their eating habits in real-time.
Petrust®️ WF119 Smart Water Fountain

Hydration is vital for pet health, and the WF119 Smart Water Fountain ensures pets have access to clean water at all times. Key features include:
- Ultra-Quiet Operation: Designed to operate silently, ensuring a peaceful environment.
- App-Integrated Filtration System: Monitor water quality and receive maintenance alerts through the app.
- Multi-Layer Filtration: Removes impurities to provide fresh and clean water.
- Motion Sensor: Automatically delivers water when a pet approaches.
- Cordless Use: Built-in rechargeable battery, wireless Wifi water pump, easy to use.
Petrust®️ CB002 Self-Cleaning Cat Litter Box

The CB002 Self-Cleaning Cat Litter Box offers a hygienic solution for cat owners. Its advanced features include:
- 1080 HD Camera with Night Vision: Watch real-time video of pets’ feeding or litter habits and monitor activity 24/7.
- UV Sterilization: Eliminates bacteria and odors, ensuring a clean environment.
- Multi-Cat Support: Recognizes and accommodates multiple cats with ease.
- Health Tracking: Monitors usage patterns to help detect potential health issues early.
- App Alerts: Receive real-time notifications for maintenance and monitoring.
Looking to expand your product offerings? Explore our comprehensive guide on How to Expand Your Pet Brand Product Line Strategically for insights and strategies to grow your brand effectively.
Our Proven OEM/ODM Process – From Idea to Market
Bringing a smart pet product to life requires more than just a great idea—it demands a reliable partner who can guide you through every step, from concept to customer.
At Petrust®️, we specialize in OEM and ODM services to help you build best smart pet supplies, offering comprehensive support tailored to your brand’s unique needs.
Consultation & Concept Design
We begin by understanding your market goals, technical requirements, and brand vision. Our team collaborates with you to develop initial concepts, providing mockups and feasibility analyses to ensure your product aligns with market demands and your brand identity.
Sample Development
Once the concept is finalized, we move to prototype development. This includes creating samples that reflect your brand’s colors, features, and logos. We engage in feedback and refinement cycles to ensure the prototype meets your expectations and quality standards.
Mass Production
With an approved prototype, we proceed to large-scale manufacturing. Our facilities adhere to strict quality control standards and hold certifications such as CE, FCC, and RoHS, ensuring your products meet international compliance requirements.

Packaging & Branding
We offer custom packaging solutions that enhance your product’s shelf appeal and align with your brand aesthetics. Our team provides guidance on packaging design to ensure your product stands out in the market. Make your product stand out with these pet product packaging design tips.
Logistics & Delivery
Our logistics team manages global shipping and warehousing, ensuring timely and efficient delivery of your products. Budget-conscious? Learn how to build your pet product brand cost-effectively. We work with you to develop strategies that align with your budget and distribution goals.
After-Sales Support
Our commitment to your success extends beyond delivery. We provide technical assistance and warranty services to ensure customer satisfaction and address any post-sale concerns.
Not sure whether OEM or ODM is right for you? Learn the difference and determine the best fit for your brand’s needs.
Partnering with Petrust®️ means having a dedicated team that understands the intricacies of the smart pet product market and is committed to bringing your vision to life. Let’s collaborate to create pet products that resonate with pet owners and elevate your brand in the competitive landscape.
Case Study: Partnering with a German Pet Brand for Smart Feeder Success
Client Overview
A mid-sized pet product distributor based in Germany, aiming to diversify their offerings with innovative, tech-driven solutions.
Challenge
The client sought to launch a private-label smart pet feeder that not only met European standards but also featured unique app functionalities to cater to the modern pet owner’s needs.
Petrust®️’s Solution
We collaborated closely with the client to customize our PF05 Smart Feeder, tailoring it to their brand specifications and integrating the desired app features. The PF05 is equipped with a 1080P camera, WiFi connectivity, and supports OEM/ODM customization.
The product was delivered within 90 days, complete with CE certification, ensuring compliance with European regulations.

Results
3,000 units sold within the first three months post-launch.
The successful introduction of the smart feeder led to an expanded product range in collaboration with Petrust®️.
Client Feedback
“Petrust®️ provided more than just manufacturing—they offered real partnership and technical expertise.“
This case exemplifies how Petrust®️’s commitment to quality, customization, and timely delivery can empower pet brands to thrive in the evolving smart pet product market.
If you’re interested in exploring similar opportunities for your brand, feel free to reach out for a consultation.
How to Choose the Right Smart Pet Product Supplier
In the rapidly evolving world of smart pet supplies, selecting the right supplier is more than just a business decision—it’s a partnership that can define your brand’s success.
Whether you’re launching a new product line or scaling up, the right supplier will align with your vision, uphold quality standards, and support your growth.
Key Factors to Consider:
Research & Development (R&D) Capability
A supplier with a strong R&D team can help innovate and refine products, ensuring they meet market demands and stand out from competitors.
Quality Control Measures
Consistent product quality is non-negotiable. Ensure your supplier has stringent quality control protocols in place to maintain high standards.
Customization Flexibility
Your brand is unique, and your products should reflect that. Seek suppliers who offer customization options to tailor products to your specific needs.

Production Capacity
As your business grows, your supplier should be able to scale production accordingly without compromising on quality or timelines.
After-Sales Support
Reliable after-sales service ensures any issues are promptly addressed, maintaining customer satisfaction and brand reputation.
For a deeper dive into selecting the ideal manufacturer, consider these 10 essential questions to ask before choosing a pet product manufacturer. This guide offers valuable insights to help you make informed decisions and build lasting partnerships.
Final Thoughts
Let’s Build Something Smart Together
By now, you’ve seen just how powerful smart pet supplies can be—not only for pet owners but for brands like yours looking to stay ahead in a rapidly evolving market. The demand is growing, the technology is advancing, and the opportunities? They’re bigger than ever.
If you’re ready to take the next step—whether it’s launching a new product, expanding your current lineup, or creating something entirely custom—we’re here to help.
Need some inspiration? Check out these 15 profitable pet business ideas to fuel your 2025 strategy.
Thinking about making the leap from reseller to brand owner? Here’s your roadmap: From Reseller to Pet Brand Owner – A Step-by-Step Guide.
Let’s Talk About Your Vision
At Petrust®️, we believe that the best partnerships start with a conversation. Whether you have a fully-formed idea or are just exploring possibilities, we’d love to hear about your goals and share how we can help you bring them to life.
- Looking for a custom smart pet product?
- Need an OEM/ODM partner you can trust?
- Want to stand out with innovative, high-quality designs?
Let’s make it happen.
Contact Petrust®️ today for your free consultation, and let’s explore how our tailored OEM & ODM solutions can help your brand thrive in 2025 and beyond.
Discover more about Petrust®️’s OEM & ODM Services and how we’re helping brands worldwide succeed with smart pet care innovations.