OEM and ODM solutions are transforming how pet brands launch and grow in today’s competitive market. Whether you’re just starting your pet business or expanding an existing line, choosing the right manufacturing partner can make all the difference.
That’s where Petrust® comes in. With over 12 years of industry expertise, we specialize in providing full-service OEM and ODM support—helping you bring smart, innovative, and customized pet products to life.
From concept to shelf, our team works with you every step of the way to ensure your products aren’t just high-quality—they’re built to stand out. Ready to see how the right partnership can unlock your next big opportunity? Let’s dive in.
What is the Difference Between ODM and OEM?
When it comes to launching or scaling your pet product line, understanding the difference between OEM and ODM manufacturing is more than industry jargon—it’s the foundation of smart business decisions.
Let’s break it down in a way that makes sense for your brand goals, timeline, and budget.
OEM (Original Equipment Manufacturer): Full Control, From Concept to Creation
In an OEM model, you bring the ideas. You provide the concept, specifications, and design—your manufacturer simply helps you bring that unique vision to life.
Best for: Brands that want complete creative control and have specific design, feature, or innovation goals.
Key advantages:
- 100% product customization
- Unique designs tailored to your brand identity
- Full ownership of IP and technical specs
If you have a groundbreaking idea and want to stand out in a competitive pet tech market, OEM is your go-to strategy.
ODM (Original Design Manufacturer): Speed + Simplicity with Room to Customize
With ODM, the supplier already has a base product design—tested and proven. You simply apply your brand identity, adjust features if needed, and go to market fast.
Best for: Startups or brands looking for a quick, cost-effective way to launch.
Key advantages:
- Faster time-to-market
- Lower R&D and tooling costs
- Custom branding with pre-developed, reliable products
This is ideal if you’re validating a new idea or entering a market without committing to long development timelines.
Key Differences at a Glance
| Feature | OEM | ODM |
| Design Ownership | Brand-owned (you) | Manufacturer-owned |
| Customization | Full (design, features, UI) | Limited (logo, color, packaging) |
| Time to Market | 6–12 months (longer) | 2–6 weeks (faster) |
| Cost | Higher R&D and tooling | Lower initial investment |
| Best For | Innovation-led, IP-driven | Fast launch, low-risk testing |
Want more guidance?
Explore our in-depth comparison: OEM vs ODM: What’s the Best for Pet Product Brand
Whether you’re planning a smart automatic pet feeder, smart self-cleaning litter box, or wifi-enabled pet water fountain, knowing your manufacturing model sets the tone for everything that follows—from branding and pricing to scalability and success.
Why Choose Petrust® for Your Custom OEM and ODM Needs?
Choosing the right manufacturing partner isn’t just about ticking boxes—it’s about finding a team that truly understands your brand, shares your standards, and helps bring your vision to life with innovation and precision. At Petrust®, our OEM and ODM services are built around exactly that: flexibility, reliability, and results.
1. OEM and ODM Customization Options for Unique Pet Product Development
OEM Services
Want to launch something original that’s uniquely yours? Our OEM solutions give you full control—from product design and functionality to materials and smart features. Whether you’re creating a smart pet feeder, self-cleaning litter box, or automatic water fountain, we tailor every detail to align with your market and brand identity.
ODM Services
Need to move fast? Our ODM catalog features pre-engineered, market-ready designs you can personalize with your logo, packaging, and finishes. It’s the quickest path to offering premium products under your brand, without the time and investment of building from scratch.
Not sure which path is right for you? Avoid common pitfalls with our Top 5 Mistakes to Avoid When Creating a Pet Product.
No matter your starting point, our job is to make sure your product looks, feels, and performs like it was built by you—for your customers.
2. Fast Turnarounds, On-Time Global Delivery
With 230,000m² of production space, we’re built for scale. Whether you’re ordering a first run of 500 or a full container load, we deliver high-volume manufacturing without sacrificing quality—or your timeline.
Streamlined Manufacturing
From sample approval to production, our systems are optimized for speed and consistency—so your products hit the shelves faster.
Reliable Global Logistics
We’ve shipped to over 60 countries and work with trusted logistics partners to ensure your goods arrive safely, securely, and on schedule.
Launching soon? Make sure your team is aligned by reviewing our Pet Business Startup Checklist: From Idea to Launch.
3. Innovation & Quality You Can Count On
At Petrust®, innovation isn’t a buzzword—it’s how we work. Our in-house R&D and design teams are constantly developing smarter, better, and more beautiful pet products based on real market needs.
Advanced R&D
From IoT-connected feeders to motion-sensing water fountains, we turn emerging tech into user-friendly features that today’s pet parents love.
World-Class Quality Assurance
All products undergo rigorous testing and comply with ISO 9001, CE, RoHS, and other international standards. The result? Products that perform, last, and enhance your brand’s reputation.
Want to ride the next wave of consumer demand? According to NielsenIQ’s 2024 analysis of global pet trends, smart pet products, sustainability, and wellness-focused innovations are rapidly reshaping buying behavior. Keeping up with these trends is key to long-term product success.
Whether you’re launching your first product or scaling a global line, our OEM and ODM services are designed to grow with you. We’ve supported 500+ pet brands around the world—and we’re ready to support yours.
If you’re shifting from reseller to brand builder, don’t miss this helpful guide: From Reseller to Pet Brand Owner: A Step-by-Step Guide.
Real Results from OEM and ODM Collaboration with Global Pet Brands
Just like Dokipetty’s approach to OEM and ODM collaboration, Petrust® focuses on fast, flexible manufacturing support—designed to help pet brands enter the market with confidence.
At Petrust®, we don’t just manufacture smart pet products—we help build smart pet brands. Over the past 12+ years, we’ve partnered with global retailers, wholesalers, and e-commerce entrepreneurs to turn ideas into bestsellers. From tailored design to seamless OEM and ODM support, our collaborative approach helps our clients stand out in a competitive marketplace.
Here are two real-world examples of how we’ve supported our partners:
Case 1: Launching a Wi-Fi Smart Feeder in North America
A North American brand came to us looking to launch a smart pet feeder with Wi-Fi functionality and app control. Through our OEM collaboration, we provided a sleek, tech-forward design with custom branding and packaging.
The product hit a sweet spot in the market, quickly earning traction and great reviews—perfectly aligning with insights from Smart Pet Supplies: The Ultimate Guide to Innovative Pet Care Solutions.
Case 2: Entering the High-End Market with an Automatic Self-Cleaning Litter Box
A European company leveraged our ODM solution for a self-cleaning litter box, targeting the premium pet tech market. With minimal lead time, they customized the logo and packaging while using our proven smart litter box design.
The result? A smooth market entry and a strong brand presence in the high-end category—an excellent example of How to Expand Your Pet Brand Product Line Strategically.
How to Start Your OEM and ODM Partnership with Petrust®
Partnering with Petrust® to develop your next smart pet products is easier than you might think. Whether you’re launching a new brand or scaling an existing line, our OEM and ODM services are built to support your success—step by step.
Step 1: Custom Consultation
Tell us about your brand, your goals, and the kind of product you’re envisioning. From there, our team will craft a personalized solution that fits your market needs—whether you’re customizing an existing model or developing something entirely new.
Not sure where to begin? Check out our guide: 6 Easy Steps to Start Your Pet Business for a helpful overview.
Step 2: Product Design
Once we understand your goals, our in-house R&D and design teams get to work. From functional hardware to user-friendly app integration, every feature is thoughtfully aligned with your brand’s positioning.
Want your packaging to shine too? Don’t miss our expert Pet Brand Packaging Design Tips to help your products stand out on shelves and in unboxing videos.
Step 3: Fast, Reliable Production
After you approve the design, we move quickly into manufacturing—keeping quality high and lead times short. With a streamlined production process and flexible MOQs, we help you launch fast and stay competitive.
Timing your launch with a trend? You’ll want to explore these 15 Profitable Pet Business Ideas to see what’s hot right now.
Final Thoughts: Build Smarter, Sell Better, Grow Faster
The pet industry isn’t just growing—it’s evolving. As highlighted in recent global pet care market forecasts, the demand for smart, connected, and customized solutions continues to rise—especially in North America and Europe. Partnering with an experienced OEM/ODM supplier can help you capitalize on this shift with agility and confidence.
At Petrust®, we don’t just manufacture pet products—we help build brands that last. Through our flexible OEM and ODM services, you can bring your unique vision to life with tailor-made designs, advanced smart features, and packaging that aligns with your brand identity. Whether you’re a startup testing new ideas or an established brand ready to scale, we’ve got the tools and experience to help you grow with confidence.
Want to learn how to stand out in this fast-moving industry? Don’t miss this resource:
5 Ways to Stand Out in the Pet Product Market — actionable insights to help your brand shine.
Let’s make your next best-selling pet product, together.
Contact Petrust® today for a free consultation and discover how we can turn your ideas into market-ready success.
