The Dragon Boat Festival isn’t just a public holiday in China—it’s a heartfelt reminder of the traditions, values, and stories that continue to shape our identity, both as individuals and as a business.
At Petrust®, we know many of our global partners are navigating tight schedules, international logistics, and the ever-evolving pet tech market. But behind the scenes of every shipment and innovation, there’s a deeper culture at work—one that celebrates history, family, and meaning.
As a Chinese pet products manufacturer trusted by pet brands around the world, we’re proud to share the story of the Dragon Boat Festival (also called Duanwu Festival, 端午节)—a time when communities come together, eat zongzi, race dragon boats, and honor a legacy that dates back over 2,000 years.
More than just a holiday, this festival offers a moment to pause, reflect, and reconnect with what really matters. In this blog, we’ll show you how we celebrate, what it means to us at Petrust®, and how its values may inspire your brand’s journey too.
Understanding the Dragon Boat Festival: A Legacy That Still Inspires
The Dragon Boat Festival, also known as Duanwu Festival (端午节), is one of China’s most cherished traditional holidays, celebrated each year on the fifth day of the fifth lunar month. In 2025, this meaningful occasion falls on Saturday, May 31.
More than just a festive day, it’s a powerful story of remembrance, resilience, and unity. The festival honors Qu Yuan, a patriotic poet and minister from the ancient state of Chu, who chose to sacrifice himself after being exiled and witnessing the fall of his country. In a poignant show of loyalty, locals raced out in dragon-shaped boats to search for him and dropped zongzi—sticky rice dumplings wrapped in bamboo leaves—into the river to protect his spirit.
Over the centuries, these acts of compassion have become rich cultural traditions:
- Dragon boat racing – representing teamwork, strength, and shared mission
- Eating zongzi – a tribute to remembrance and ritual
- Hanging aromatic herbs – to ward off illness and bring good health
- Wearing five-colored threads – for protection and blessings
Want to explore further? See the UNESCO official listing of the Dragon Boat Festival, which recognizes this holiday as part of the world’s intangible cultural heritage.
Why the Dragon Boat Festival Still Matters—Even in Modern Business
In today’s fast-paced global market, ancient traditions might seem distant from daily operations—but the values they represent are more relevant than ever.
At Petrust®, we see the Dragon Boat Festival not only as a time to pause and celebrate, but also as a yearly reminder of what truly drives long-term success: loyalty, teamwork, shared vision, and cultural connection.
These are the same values we bring to our partnerships with pet brands around the world. Whether it’s co-developing a new smart litter box, customizing a product through OEM/ODM services, or meeting a tight deadline across time zones—we approach every collaboration with purpose and care.
And if you’re just starting out in the industry, the same principles apply. Our guide to 6 Easy Steps to Start Your Pet Business 2025 is designed to help you turn ideas into strong, sustainable partnerships—from day one.
Petrust® 2025 Dragon Boat Festival Holiday Notice
At Petrust®, we understand that clear timelines are essential to your supply chain planning—especially in today’s fast-paced pet product market. That’s why we’re sharing our Dragon Boat Festival holiday schedule in advance, so you can prepare your orders with confidence.
- Holiday Period: May 31 (Saturday) – June 2 (Monday), 2025
- We’ll resume full operations on: June 3 (Tuesday), 2025
Kind Reminder for Partners: If you have time-sensitive shipments or production needs, we kindly suggest placing your orders before May 25 to ensure everything stays on track.
While our team takes this short break to reconnect with family and celebrate one of China’s most meaningful cultural festivals, we remain committed to delivering the reliability and support you expect from Petrust®.
For a complete overview of this year’s public holiday calendar—including all national holidays and factory operation timelines—feel free to check out our Petrust Holiday Schedule 2025.
We deeply appreciate your understanding and ongoing partnership. Wishing you a season of health, success, and smooth operations!

How We Celebrate the Dragon Boat Festival at Petrust®
At Petrust®, the Dragon Boat Festival isn’t just a break from work—it’s a meaningful time to connect with our roots, our team, and the values that drive us forward. Here’s a glimpse into how we celebrate this special occasion at our headquarters and manufacturing base:
Sharing Zongzi, Sharing Gratitude
Each year, we prepare and share traditional zongzi—glutinous rice dumplings wrapped in bamboo leaves, filled with flavors like red bean, savory pork, or sweet dates. It’s our way of expressing care and appreciation across departments, from office to production line. After all, a strong team starts with feeling valued.
Bringing Wellness to the Workplace
We decorate our spaces with fragrant bundles of mugwort and calamus, time-honored herbs believed to ward off summer illnesses. It’s a gesture rooted in traditional Chinese medicine—and a reminder to take care of our health, both at work and at home.
Honoring Core Values that Cross Borders
The festival commemorates Qu Yuan, a symbol of loyalty, integrity, and courage. At Petrust®, these aren’t just ancient ideals—they’re the very values we bring into every OEM/ODM partnership. When we collaborate with you, it’s with that same spirit of purpose and trust.
Furry Friends Join the Fun!
Yes, even our pets get involved. Some of our team members prepare pet-safe zongzi made with vet-approved ingredients—because we believe every family member, paws included, should feel the holiday joy.
These small but meaningful traditions reflect who we are—not just as a leading pet tech supplier, but as people who care deeply about culture, connection, and community.
Looking ahead? Explore the Top Pet Product Trends in 2025 to see how you can align your next campaign with what pet owners truly want.
Business Inspiration from the Dragon Boat Festival: Fresh Ideas for Pet Brands
At first glance, the Dragon Boat Festival may seem like a purely cultural celebration—but for pet brand owners, distributors, and startups alike, it’s also a treasure trove of creative inspiration. Rooted in tradition yet alive with modern relevance, this festival offers meaningful cues for product development, marketing campaigns, and customer storytelling.
Here’s how its core themes can translate into actionable ideas for your brand:
Festival Theme | Cultural Meaning | How Your Brand Can Use It |
Health & Protection | A time to ward off illness and bad luck | Promote smart feeders and water fountains as proactive pet wellness tools |
Team Spirit | Dragon boat racing thrives on synchronized collaboration | Position your products as solutions that support multi-pet homes or shared family routines |
Tradition Meets Innovation | Zongzi varies by region but keeps its essence | Frame your smart pet tech as the perfect balance of modern function and cultural connection |

Avoiding common pitfalls? Don’t miss our guide on the Top 5 Mistakes to Avoid When Creating a Pet Product.
Thinking about growing your line? Here’s how to Expand Your Pet Product Line Strategically.
Running seasonal campaigns? Make sure to explore our Pet Brand Packaging Design Tips for 2025.
Looking for your next big move? Be inspired by these 15 Profitable Pet Business Ideas for 2025.
The Dragon Boat Festival reminds us that timeless values—like protection, collaboration, and thoughtful innovation—resonate far beyond cultural borders. Why not let them shape your next product or promotion?
Lessons the Dragon Boat Festival Teaches Us—In Business Terms
At first glance, the Dragon Boat Festival might seem like a cultural celebration filled with rice dumplings and racing boats. But if you look closer, it reflects some of the very principles that drive long-term success in global partnerships—especially in the pet product industry.
Commitment to Quality, Rooted in Loyalty
Just as the festival honors loyalty and integrity, we stay true to our promise: delivering smart pet products that meet the highest standards in design, materials, and compliance. Whether it’s a smart cat feeder, smart pet water fountain, or smart cat litter box, we don’t cut corners—because your brand deserves products that last.
Teamwork Fuels Trust
A dragon boat only wins when every rower moves in sync. In business, that’s all about collaboration. We believe in open communication, aligned timelines, and flexible support—so you always feel like we’re rowing alongside you, not just across from you.
Customization That Carries Meaning
Just like zongzi fillings vary across regions, your customers’ needs vary across markets. That’s why we offer fully customizable smart pet products—from functionality and color to app features, packaging, and logo. Your brand vision, made real.
Still choosing between customization models? Learn more about OEM vs ODM: What’s the Best for Pet Product Brand and discover which path fits your business best.

Cultural Marketing Ideas to Inspire Your Next Pet Campaign
Want your pet brand to truly stand out in a competitive global market? Cultural moments like the Dragon Boat Festival offer more than just a reason to take a break—they’re the perfect spark for meaningful, localized marketing campaigns that resonate with your customers.
Here are a few creative, cost-effective ways our B2B partners have turned tradition into brand engagement:
- “Taste of China” Campaigns – Surprise your international audience with a limited-time zongzi-inspired theme. Think festive email designs, social posts with cultural trivia, or even giveaways that share the story behind the festival.
- Dragon Boat Festival Bundles – Pair your best-selling automatic pet feeders or pet water fountains from Petrust® with themed packaging—something that feels seasonal, symbolic, and Instagram-ready.
- Pet Wellness Month (Inspired by Tradition) – Did you know people in ancient China hung herbs on doors to protect loved ones during Duanwu? Reimagine this ritual into a content series on modern pet health, protection, and smart living.
On a tight budget? No worries. Check out our tips on how to build a pet product brand on a budget for practical ways to grow without overspending.
Ready to scale? Start with our step-by-step guide to becoming a pet brand owner, trusted by hundreds of startups globally.
Curious about where smart pet care is headed? Explore our ultimate guide to smart pet supplies and discover how your brand can ride the next wave of pet tech innovation.
A Heartfelt Note from the Petrust® Team
At Petrust®, our mission goes beyond crafting smart pet products. Over the past 12 years, we’ve proudly partnered with pet brands in 30+ countries—but what truly defines us is the culture we nurture around every product: one rooted in care, collaboration, and long-term trust.
As we pause to celebrate the Dragon Boat Festival, it’s more than a holiday. It’s a moment to honor heritage, connect with people who matter, and reflect on the kind of relationships we’re building—not just in business, but in life.
Planning to meet us in person this year? Check out our Global Pet Trade Show Participation to find where we’ll be showcasing next. Let’s shake hands, share ideas, and bring your next product vision to life.
The spirit of the Dragon Boat Festival reminds us:
🐉 We don’t just manufacture—we care deeply.
🚀 We don’t just move fast—we move forward together.
Wishing you a joyful, healthy, and inspiring Dragon Boat Festival 2025.
— Warm regards from all of us at Petrust®
Ready to Take the Next Step?
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